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Search Engine Listings
Search engines are used to search for information on the
Internet. But studies show something far more important, that
search engines are the number one way people find websites.
Over 85% of a site's visitors learn
about it from search engines such as Google, Altavista, Yahoo,
Lycos etc.
Search engines are not just sites that index web pages and
then feed the list back to the user. They are complex applications,
which use a certain algorithm to sort websites by relevance
of content and return them to the user through a results listing.
However surveys show that the
average user only clicks on the first 16 to 20 websites.
We strongly recommend search engine listings for your site
as it helps in promoting your site globally and locally. It
is highly important to optimize your site for search engines.
And we can do that for you. Our expertise in this area could
help your site be as simple and immediate for the user to
locate within a few clicks.
Banner Design
One of the activities under site promotion is to incorporate
banners on other relevant sites to promote your site. We will
design these banners for promotion, also to highlight some
of your sub companies within the existing site. This service
could either be part of our web designing services
for you or we could take it up as a separate exercise.
Web Statistics
Web statistics is an online report listing the page views on
a daily, weekly and monthly basis. This will help you evaluate
the content on your site and identify which pages are of what
level of interest to your customers. The report also gives you an executive summary based on
geographic
locations. You can use it to get feedback on a reorganization
of your site or on a new navigation scheme. This report can
also indicate problems with your site. For example, a broken
link may result in one of your most popular pages showing
up in the list of least common page views.
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